Ivestigation and a pending class action lawsuit against American Honda Motor Co., Inc.,a subsidiary of Monda Motor Co. Ltd. on behalf of all persons who purchased or leased a new Honda Civic Hybrid from Honda.
Honda first introduced a hybrid car to the U.S. market in 1999, touting its new fuel-friendly engine to the most immediately available answer to consumers' pressing need for a fuel efficient automobile as the price of gasoline moved steadily upward, (eventually rising) to over $3.00 a gallon. This class action lawsuit challenges the disingenuous way that Honda advertises and markets the HCH, with inaccurate representations of fuel economy that the car simply does not achieve under normal driving conditions. The challenged representations of fuel economy in the marketing and advertising of the HCH are not required by law and they are not put in the appropriate context. Honda's advertisements with their untrue, materially misleading or deceptive statements concerning fuel efficiency and cost savings were communicated to every consumer who purchased an Honda Civic Hybrid from Honda during the Class Period.
Defendant Details
Name (Stock Symbol)
Brief Description
Honda Motor Co. Ltd (HMC)
Honda Motor Co., Ltd., together with its subsidiaries, develops, manufactures, distributes, and sells motorcycles, automobiles, and power products worldwide.